No More Guns

If you could invent something new, what product would you develop? Use specific details to explain why this invention is needed. Nowadays, most of people really need product that made their comfort or entertainment. If I could create something, I would like to invent solar car. It has many benefits to create because if people change a general car to be a solar car, the world would have more fuel; Expense would become less; the world would become a better place. Firstly, solar car does not need a fuel. In the future, if people still drive a general car, fuel would have no to find and then it would disappear to. Hence, solar car will is becoming essential for the future. Moreover, you can use money to pay for another thing instead of refilling a fuel. Thus, money in a bank will have more and more. Then, you can have money to use when the essential time will come. Finally, pollution will be lost because solar car not need a fuel to use. Unlike a general car that made air dirty. Air will become clean. Therefore, people will have a good health. Not only are good for the people but it also made the world become a better place. From the above, it is clear that why solar car will become important for people in the future. It is not use a fuel to be energy. It is saving your money to pay other things. Lastly, it is not too dangerous for human or nature.

The use of online digital resources and educational digital libraries

This survey aimed to understand the usage of educational digital libraries by module members and teachers With respect to the usage, motives and barriers. Furthermore this survey investigates the find and usage of educational digital beginning sing the turning desire on the portion of module members and teachers to utilize them, and an increasing trouble in their ability to happen, entree and utilize them. It besides examines connote the hypotheses of the usage of the changeable type of on-line educational beginning would change based on figure of demographic variables, Most specifically, sort of establishment, sort of assignment or learning experience degree. The hypotheses is really specific due to the inquiries good be asked to faculty members and teachers such asThe importance of this survey is summarizedThis survey is really of import in term of bettering the digital educational beginning, therefore it is finishing the other attempts which were adapted by such as National Science Foundation ( NSF ) in US which has spent over 150 1000000s to this betterment [ 29 ] . Issues about the digital libraries ‘ users and about how do they utilize them hold became the highest cost in order to better and keep the educational digital libraries [ 23,37 ] . The justification of this investing, the existent usage and impact of educational digital libraries ‘ contents have become really important to stakeholders. Due to all of that some inquiries have risen: What do faculty members and teachers perform with the digital beginnings which they get from the educational digital libraries? Do module members tread these beginnings as a worthwhile beginning? How do the usage them in poke bettering their instruction? What are the obstructions which are confronting the module members when they use them?Methodology:In this paper, the writers report based on the Outcome of a national study of American module members and the teachers regard to the usage and non-use of on-line digital beginning. This survey looked profoundly into the obstructions of the usage for illustration the restrictions of clip and resource, the issues of accessing to high quality stuffs, deficiency of flexibleness of the stuffs themselves, and academic belongings [ 17,23 ] . Two groups were conducted at one research university, one at a community college, three were conducted at chiefly learning universities, one group each at two historically black colleges, one group at a broad humanistic disciplines college and two groups at theMERLOT International Conference2 whose participants represented awide assortment of institutions.We sought input from this scope of module members and teachers because we assumed that several factors would be critical to understanding their demand for on-line digital resources and their hunt and usage behaviours, such as, type of establishment, learning experience, learning burden, type of classs taught, etc. Analysis of the focal point group transcripts provided some grounds of the importance of these factors and the study was designed to further prove the value of these factors in foretelling user behaviour. Our focal point groups confirmed Harley et Al. ‘s [ 23 ] findings that faculty members did non cognize what educational digital libraries were. Furthermore, these module members and teachers did non separate between a curated aggregation, such as the BEN scientific discipline web ( hypertext transfer protocol: //www.bioscienet.org ) where merely those points that have been peer reviewed aremade available and that of a simple of list of URLs that might be found at a co-worker ‘s web site. These findings, in add-on to Harley ‘s, highlight how of import it is to utilize the linguistic communication that possible respondents understand when planing study instruments. So similar Harley, we avoided utilizing linguistic communication in the study questions3 associated with digital libraries, e.g. , aggregation, metadata, etc. Alternatively, in order to better the face cogency of the instruments, we carefully described the contents of aggregations, e.g. , scholarly articles , ocular images, historical paperss, etc. and asked respondents how they searched for and used these stuffs. The study instrument consisted of 105 points that included demographic information, inquiries about motives for usage of stuffs, barriers to utilize and descriptions of usage. To minimise study weariness, the study design employed skip logic so that respondents were asked inside informations about their usage of stuffs merely after bespeaking they used them. Questions covered how an single module member or teacher used peculiar sorts of on-line stuffs, e.g. , lifes, simulations, scholarly resources, images, etc. ( see Table 3 for a definition of thesematerials ) , if they modified thesematerials in any manner and their motives for the usage of these stuffs. Survey participants were asked to rank their likeliness of usage of a digital aggregation as compared to other hunt engines such as Google or Yahoo.com. Respondents were besides asked a series of demographic inquiries sing their instruction experience, type of establishment in which they work and so forth. External cogency was determined by pre-testing the study with about 20 module members from the different types of establishments represented in the sample.3.1 The study sampleTo make the survey Ã¢â‚¬Ë œs population, we approached establishments to help us in reaching their module members and teachers. Using the Carnegie Foundation 2000 list ofUS establishments of higher instruction, a wide invitation to take part was issued to the bulk of higher instruction establishments in the United States. A likely contact was identified at each establishment by sing the establishment ‘s web site. Contacts were by and large head bibliothecs, caputs of module development, or academic deans. Of the about 3,500 establishments contacted,4 more than 250 responded, and in the terminal, 119 establishments agreed to take part. Table 1 shows howthis study ‘s sample of establishments comparisons to the existent distribution of types of establishments in the Carnegie list. For the intents of the disposal of the study, the sample was non stratified with respects to institutional type because we felt that trying to make so would negatively impact institutional buy-in and execution of the study . United States at the full spectrum of establishments. However, because issues of usage are non alone to STEM subjects, we felt that restricting the study to merely those faculty members and teachers would do it excessively hard for establishments to take part in the research. Consequently, we encouraged establishments to include their full module in their invitation to take part in the study. The bulk of take parting establishments sent the study to their full module organic structure, though some sent it to a random sample of their module. By the terminal of the study period ( September 2006-January 2007 ) 4,678 persons from the 119 take parting establishments responded. Of those respondents, 4,439 instructed pupils ; the majority of the analysis was conducted on this group of teachers. The demographics of the study respondents can be found in Table 2. About a 3rd ( 30 % ) came from Masters allowing establishments, a 4th from biennial or associate grade allowing schools ( 26 % ) , followed by four-year Baccalaureate or Liberal Arts College or Universities ( 22 % ) and, Doctoral Granting Institutions ( 21 % ) . The respondents were besides chiefly tenured module ( 41 % ) with somewhat over 10 per centum describing that they held accessory position ( 13 % ) , or were chiefly teachers, lectors or held other non-tenure path places ( 12 % ) . The bulk by far, held full-time places ( 81 % ) and 40 % had term of office. It is likely that these module members were over-represented in the sample given that 46 % of all US module members hold parttime places [ 1 ] . Most of the participating establishments chose to administrate the study to their full module instead than insulating STEM merely module. When asked to bespeak in which subjects they taught, more than one tierce of the responses ( 38 % ) represented a traditional STEM field ( biological scientific disciplines, chemical science, computing machine scientific discipline, technology, geoscience, wellness scientific disciplines, mathematics, or natural philosophies ) . Approximately 45 % represented the humanistic disciplines, humanistic disciplines or the societal scientific disciplines while approximately 20 % represented the professional schools, e.g. , instruction, concern, etc. This dislocation may non reflect the teachers ‘ disciplinary preparation and respondents were allowed to choose multiple subjects. The sample was besides made up of module who were extremely experient teachers, with merely one 4th holding less than 7 old ages of learning experience. This approximates the age distribution of higher instruction teachers with about 65 % being older than 45 old ages old [ 25 ] . Slightly over half of the sample ( 54 % ) reported utilizing class direction systems or had a class web site. Almost all ( 95 % ) of the respondents reported learning face to face classs, though about a fifth ( 21 % ) reported learning distance instruction or online classs. Merely 12 % reported learning intercrossed classs, that is, classs that both fitting face to face and are conducted online. If a respondent noted he or she did non instruct pupils, they were skipped to the terminal of the study replying a inquiry on the services offered by aggregations of digital resources, and concluding demographics4.1 What sorts of on-line digital resources do module usage?To analyze the relationship between the value of digital resources and their usage more closely, we went back to our focal point group informations. For although these participants tended to value digital resources extremely, they besides failed to separate between the different types of online digital resources, e.g. , educational digital libraries, web pages, on-line diaries, and were non witting of utilizing a digital library specifically [ 38 ] . Focus group participants defined educational digital libraries and digital resources loosely doing few differentiations between for illustration, a loose aggregation of PowerPoint slides ( available from a well known or trusted co-worker ‘s web site ) and a aggregation of stuffs such as MERLOT. Rather than coerce a definition of digital library for the study onto a group of respondents who most likely non equate educational digital libraries or aggregations as beginnings for these extremely valued on-line digital resources, we alternatively used merely linguistic communication depicting the digital resources. We so sub-divided the resources into five classs as described in Table 3. To analyze how faculty members reported utilizing these stuffs on the study, we looked at the â€Å" top box † mark, i.e. , the resource which module indicated they â€Å" really often used † . Survey consequences indicated that themost popular types of stuffs used by module members and teachers included on-line scholarly resources ( 51 % ) and digital images/visual stuffs ( 43 % ) . About a one-fourth of the respondents ( 29 % ) reported frequent usage of instruction and acquisition activities or on-line datasets ( 23 % ) . On-line simulations and lifes were used the least with merely 11 % of the respondents describing frequent usage.

Assignment3 Assignment Example | Topics and Well Written Essays - 500 words

Assignment3 - Assignment Example This is a public case since it draws the interest of all society members. Evidently, police brutality is a matter of concern for all. A jury was therefore involved in determining the case. Apparently, the jury represents the stance of the common people and is usually called upon when matters of public concern are being determined. The burden of proof means the obligation to provide evidence that either incriminates or absolves an accused person. The legal standard that should be applied in this case is that of establishment of proof beyond any reasonable doubt. The plaintiffs asked for both compensatory and punitive damages. They wanted compensation to recover what they had lost due to the unlawful arrest and sought punitive damages to punish the crime perpetrators. Punitive damages are appropriate in this case since the police violated the rights of the Martinez family. The granting of punitive damages by the jury serves as deterrence for Denver State authorities and other who may be inclined to act in a similar manner against their people. The defendant most likely alluded to the seriousness of the war on drugs that they were involved in during the time of the raid. The article reports that the police raided the family home looking for drug dealers who had vacated the premises a month before. (6 points) What result or outcome do you think the case should have? How should the court rule? (Or, if the court has ruled, do you agree with the outcome? Why or why not?) Use course concepts to explain your answer. I agree with the outcome of the case. The jury’s decision to award compensation to the plaintiff is commendable under the tenets of justice. The unlawful arrest had violated the balance of justice hence there was need for reparation. If the Denver city pays the price of the actions of its officers, the leaders are likely to demand the proper performance of duties among its officers, leading to a better

Plato's The Republic Criticism of Democracy Essay

Plato's The Republic Criticism of Democracy - Essay Example Instead, Plato favored the Republic as the best form of government. His depiction of a Republic was one where it was ruled by the lovers of wisdom and/or the lovers of honor. This is quite contrary to today's belief that democracy is the best and the only fully justifiable political system. Today's concept of democracy has been popularized specifically with the American view of democracy as a government of the people by the people and for the people. As much as it may seem surprising, Plato found inherent flaws in democracy as a political system and as a form of government. More surprising is the fact that although Plato's thoughts may seem to be outdated and ancient, his criticisms of democracy are quite in certain modern democratic societies. Plato's criticism of democracy is hinged on his belief that democracy has the tendency to degenerate into anarchy. This, he believes, is democracy's greatest weakness. Although such a belief may not seem as apparent in today's democratic societies, a deeper analysis of certain democracies today may reveal that there is indeed some truth to Plato's assertions. However, one must not be mistaken in thinking that the flaws of democracy that may be applicable to the modern form of democracy predominant in today's world cannot be changed. These flaws are not fundamental to all democracies today. There are but certain democratic societies that need to alter their political system because of cert ain flaws that are contrary to the fundamental principles of modern democracy. Plato views democracy as the second worst form of government. In his work, The Republic, he points out that the biggest weakness of a democracy is that it can easily lead to anarchy. Moreover, because of its essential features coupled with certain attributes of man, a democracy can lead to tyranny. His rationale behind his dislike for democracy is that democracy tends to lead to excessive freedom. Although Plato believes in the significance and true value of freedom, he asserts that with the form that democracy takes, it is not unlikely for people to exercise excessive freedom. When people have the freedom to do as they please, there is that tendency to lead to anarchy. Democracy is hinged on the ideology that every person has the equal right and equal capacity to lead. However, in Plato's point of view, he sees this as an avenue which may lead to a government that is ruled by individuals in pursuit of personal gains rather than for public good. In The Republic, Plato wrote; ....Is it not the excess and greed of this and the neglect of all other things that revolutionizes this constitution too and prepares the way for the necessity of a dictatorship... ...When a democratic city athirst for liberty gets bad cupbearers for its leaders and is intoxicated by drinking too deep of that unmixed wine, and then, if its so-called governors are not extremely mild and gentle with it and do not dispense the liberty unstintedly, it chastises them and accuses them of being accursed oligarch. In this sense, democracy is indeed highly corruptible. Democracy, viewed from this light, opens gates to demagogues, potential dictators, and can thus lead to tyranny. Before, one judges Plato's view, it must be noted that his conception of democracy is based on what he saw in Athenian democracy. In certain respects, not all of his thoughts and ideas may be applicable to

Fundraising Plan Essay Example | Topics and Well Written Essays - 1000 words

Fundraising Plan - Essay Example The fundraising extends a period of three weeks, a period within which the managers will develop and trade various products and services before culminating into a large fundraising dinner on 14/11/2014 at the University’s pavilion. The fundraising is a way for the university’s teams to involve the community in its development. The teams seek to enjoy financial independence by creating an effective management team that will oversee the utilization of all its resources for posterity of athletics in the society (Tullberg, 2006). Hill toppers has been the name of the university’s team since 1925. The teams take part in different sporting events thereby contributing to the extracurricular development of the students. Additionally, the sports offer the students with an effective platform to interact and develop their management skills. The teams have grown concurrently with the University (Blick, 2011). Since 2005, Hill toppers has achieved great success owing to the effective management of the teams. The teams have a history of raising funds to acquire resources and enhance the success of the teams. In 2007 for example, the teams raised two hundred thousand dollars for the development of both a soccer and football pitches within the university. The success of the fundraising event enhanced the performance of the two sports a feature that informs the current even which sees to raise adequate resources for refurbishing the entire university’s sport’s fraternity. The fundraising’s strengths include the diversity of the services and products. This implies that the fundraising will raise money from numerous sources. Additionally, the large duration coupled with the large number of interested stakeholders ensures that the project exhausts all its resources. Its weakness on the other hand is the huge sum it seeks

Electronics (coursework 1 of 1) operational Amplifier Design Coursework

Electronics ( 1 of 1) operational Amplifier Design - Coursework Example Non-ideal Op Amps might have inputs, at the two pins, having unequal voltages; there may be current flowing out or into the two input pins. The non-ideal characteristics are responsible for circuit loading, introduced noise, and the reduced Gain and input resistance (Rin). Input offset voltage is a small voltage that is applied at the input terminals in order to make the output voltage zero when two inputs’ terminals are grounded. A number of signal inputs can be integrated into the inverting amplifier via connection of individual sources with separate resistors to an Op Amp’s input; this will result into inverted sum of all the inputs. A summing amplifier’s input combinations produce an output that reflect weighted sum of the total inputs. Figure 1 shows a summing amplifier, a modification of an inverting amplifier; the inverting amplifier has been utilized since it can handle several or many inputs simultaneously. The summing amplifiers are practically used audio mixers and digital temperature recorders. A prelab procedure was carried on a summing amplifier as shown in Figure 1 with the power supplies at  ±10 V, choosing R1 to be 4.7 kâ„ ¦, hence VOUT= - (2 VA + VB ) if R3 = R1 = 10kâ„ ¦. Pspice was utilized in verifying both hand-calculations and the circuit operation. The circuit’s plots were taken, gains compared between hand-calculations and theoretical, and the ratio of VOUT and VIN were observed using the waveform amplitudes. The circuit was maintained as above in the Figure.2, and values from the prelab were used. The dual supply was  ±10 V. A 3 Vpp and 1 kHz sine was channeled at input A while a voltage of 7V from the power supply was channeled at input B. Accurate sketches of the output and input waveforms were taken; using a â€Å"DC† couple oscilloscope. From the formula = = 2VA + VB it is possible to obtain the Digital to Analogue Conversion

Dream Interpretation in Psychoanalysis Essay Example | Topics and Well Written Essays - 1000 words

Dream Interpretation in Psychoanalysis - Essay Example Early in his career, Freud postulated a descriptive categorization of the human psyche into the conscious, the preconscious, and the unconscious. The first of these refers to what is actively part of someone's immediate awareness, the second to what can actively be called to the conscious state, and the last refers to subjects present in the mind which cannot be called into the conscious. This last division contains desires or memories hidden in the psyche which cause one to act, think or feel in a certain manner that they are not able to explain in a rational way. Freud further divides these unconscious 'triggers' into instincts, drives which relate to meeting or ignoring basic human needs, and developmental drives, which are a reaction to social behavior learned from one's parents or environment. By the 1920's, Freud's research evolved into a structural model of the mind, in which he divides the psyche into the id, the ego, and the superego. The id operates on the "pleasure princip le", which seeks to gratify the most immediate desires of a small child. At the opposite end of the model is the superego, which is a human's conscience, containing all of the rules and regulations learned as acceptable to society. Between the two is the ego, or the conscious mind, which interprets the reality of the outside world and how best to operate in satiating the needs of the id. The ego frequently serves as the battleground when the superego rushes to prohibit a desire of the id that clashes with acceptable parameters of social conduct. When such conflict occurs, the ego and superego frequently collaborate unconsciously to repress the desire. Freud believed that the root of most neurotic illnesses lay in this repression. Used as a defense mechanism, repression occurs when an individual tries to avoid an interior conflict by pretending that the desire itself does not exist. When this occurs, the desire does not disappear, but instead remains in the unconscious part of the mind. Here it retains its instinctual strength and the energy manifests itself in other guises: most often in neurotic symptoms, unconscious 'slips of the tongue' when speaking, or in dreams. Furthermore, by repressing the desire to the unconscious, one relinquishes control: the symptoms cannot be alleviated and the repression will not allow the initial instinct to be brought into the conscious mind. By extending Freud's theory of dream manifestations into psychoanalysis, dreams are extremely flexible in the manner with which they can be interpreted. Dreams allow the unconscious to satisfy unfulfilled desires, by allowing 'latent' issues to manifest in the 'real' content of the dream world. Two of the most frequently interpreted methods by which repressed issues surface in dreams are defined by the terms displacement and condensation. When something in a dream causes a disproportionate emotional response, it is because the seemingly unimportant matter is a symbol of a much deeper personal interest. In this manner, when an individual recalls a trivial matter from a dream much more distinctly than the overall elements of the dream, the minor thing is a manifest representation of a deeper trouble. For instance, a dream involving a small dog constantly yipping could be indicative of an

The Relationship between Ornament and Light in New York City Assignment

The Relationship between Ornament and Light in New York City - Assignment Example This paper examines the association between light and ornament as two significant elements of architecture by critically examining the case of New York City. Moreover, the paper also assesses the perspective of whether light can be classified as an ornament by studying architectural examples across New York City. The significance of ornaments in architecture is reflected in their cultural value and the manner in which the placement of ornaments aids a viewer to establish a relation with the surrounding.2Moreover, the placement of an ornament also allows the beauty of a building to be communicated to the viewer.3In this case, the role of an ornament is to essentially convey a message regarding the architectural figure and represent the meaning of the building through its addition. In the realm of modern and innovative architectural progress, the utilization of three-dimensional ornaments has essentially established a vivid association between light and ornament. As noted by Strehlke and Loveridge, the integration of three-dimensional ornament permits the viewer to receive multiple messages regarding the figure through the presence of light and shadows on a range of varied angles.4 This notion establishes the significance of light within the context of ornaments and also suggests that light can serve a purpose which is similar to that of ornamentation in terms of fulfilling a decorative objective or conveying a specific message to the viewer. In this regard, light can be categorized as an ornament itself because it meets the objectives of ornamentation in an effective manner. In the case of New York City, the use of light as a form of ornament conveys the true meaning and essence behind the cultural heritage, diversity and spirit of the city. The primary example which highlights the vibrancy and effervescence of New York City is reflected in the

History of computing Essay Example | Topics and Well Written Essays - 1500 words

History of computing - Essay Example So it is actually and initially surprising to find that he is considered as a progenitor of certain important and highly technical computing principles and that he came to influence many of the developments and developers in computing technology. Piatteli-Palmarani (1980) explained that Chomsky’s academic career began as a student of language â€Å"whose approach was rooted in rigorous philosophical analysis and in formal logical-mathematical methods.† (pxxii) During this period he was a revolutionary, seeking to address the inadequacy of the then extant attempts at explaining the nature of language. His passionate work and genius enabled him to develop revolutionary concerns in linguistics by formulating an agenda for scientific linguistics, which is the identification of â€Å"a set of grammatical rules that would generate syntactic descriptions for all of the permissible and none of the nonpermissible sentences in any given language.† (pxxii) It appears that this early, his penchant for the technical approach to linguistics is already apparent – a variable that would be displayed in further works and applicable to computing problems as well. His thoughts in this area, documented in a series of published materials, explained his position that the human mind is highly sensitive to the abstract linguistic structures. They are supposedly never learned because such recognition, according to Chomsky, is innate in human knowledge system. After this stage in Chomsky’s career, he would take up the cudgels for several and different causes that ranged from politics to psychology. In this latter aspect, for instance, Chomsky had a widely publicized conflict with imminent psychologist Jean Piaget. At one point, adherents of both parties managed to have them meet and debate their arguments, resulting in a demonstration of Chomsky’s aptitude in an

Project Management Essay Example for Free

Project Management Essay 1. Executive Summary This business plan for R.E.A.L. Girlz Clothing Store has been created by an ESN to secure additional funding for growth and to inform retailers and consumers of the current status and direction. R.E.A.L. Girlz Clothing Store is a new company that is launching in Houston, Texas. The company anticipates great demand for its product, and research shows that the target market of families and plus size girls would like to buy the product line that R. E.A.L. Girlz Clothing Store offers. R.E.A.L. Girlz Clothing Store is also interested in extending their product line with new creative additions and plans to explore opportunities for online selling. The marketing environment has been very receptive to the company’s high quality products. In the future, R.E.A.L. Girlz Clothing Store looks to increase its distribution, offer new products, and win new customers. Goals Definition Statement Goal Definition This proposal design project will be the first major strategic design that we will apply to our original concept and designs. The design will consist of girls plus size designs, accessories of all colors and patterns to match clothing. Our goal is to create trendy designs of clothing and accessories that will consist of tops, pants, outerwear, active wear, shoes, under garments, purses, and accessories. R.E.A.L. Girlz Clothing Store fashions will provide a high quality product where the image is recognizable among the young fashion conscience consumers. It will create a sense of community among plus size girls and their families who purchase the product. Goals that address our mission: The major focus of this project is to seek to be the leading brand of quality clothing for plus size girls by offering clothing designed with them in mind. * Provide plus size girls with the most dynamic clothing line where styles are contemporary, trendy and just as fashionable as their counterparts. * Clothing creating a boost of self-esteem and an opportunity to show how proud they are to be plus size girls. Goals that address self-sustainment: With this project in place we expect to: * To gain maximum market share over the first five years * To track cost and find ways of lowering them to make our product more competitive in the market place * To analyze the advertising dollars spent * Develop a successful Internet site, while maintaining strong relationships with retailers * Introduce two new product lines—customized logo clothing and accessories Objective Definition * Performance: Looking forward at our five year plan, we expect this new design to provide revenue. The expected amount of revenue the company wishes to make annually is $80,000. A market survey will be conducted so that we will see how our product will place values with our consumers. * Cost Estimate: Designing plans include, materials, manufacturers, distribution, which expected estimate could be $120,000 on an annual basis. * Total Project Cost: $400,000.00 * Schedule: Project duration expected to be five years PROJECT OBJECTIVES * To have a plus size girls clothing store, within 9 months and at a start up cost not to exceed $400,000.00. DELIVERABLES Plus size girls clothing pattern accessories that will be available at the R.E.A.L. Girlz Stores and through the company website are expected to include: * Purses * Cell Phone Covers * Tablet Covers Scope Statement Project Name:R.E.A.L. Girlz Clothing Store Project Manager:Ella Curl Project Objective: To have a plus size girls clothing store, within 9 months and at a start up cost not to exceed $400,000.00. Deliverables:The store will have: * Inventory * POS system * Fixtures * Security cameras * Mannequins * Package that will provide backup process for POS Systems * Package that will provide backup process for IT TECHNICAL REQUIREMENTS POS systems will have the capabilities to ring up sales even before adding inventory, barcode scanning, customer reward options, and customer mass email options. It will also allow for employees to sign in and show inventory management, purchasing/receiving and reports. LIMITS AND EXCLUSIONS Manufacturers reserve the right to contract the R.E.A.L. Girlz Store and are responsible for work done by sub contractors. Distributors reserve the right and are responsible for all shipments of product through third party shipping companies. R.E.A.L. Girlz Store website is accessible from Sunday through Saturday 7:00 a.m. EST to 10:00 p.m. EST. The POS systems will have access to QuickBooks Accounting but not QuickBooks Pro. GiftLogic software is sold separately. Work Breakdown Structure The following Work Breakdown Structure or WBS Gantt Chart provides a snapshot of the project and indicates that the project objectives will be performed by both internal and external project team members. It is important that it is understood and agreed upon by all stakeholders that this is considered a time-constrained project. The risks that could affect this time-constrained structure will be discussed in the following section. Net Diagram The following chart is the Net Diagram of the project task. This diagram shows all the relationship between the tasks, and the critical path. It shows any changes of the tasks and the outcome of the project. Risk Management Plan The following are a list of risks that might cause the project delays or failures with their respective outcomes (see numerical list below). The four risks that are in orange bold are key risks that appear in the Risk Assessment Table. 1) Getting approved business loan: This could cause a delay if the owner is unable to get an approved loan to establish the business. 2) Meeting criteria to get business license: This could delay the project if the owner doesn’t have the proper documents to get license for the business. 3) Lack of Infrastructure Availability: This is the lack of having a designated building within the city’s own infrastructure, whereas, the product will have to be produced in a different area leaving the risk of increase in the cost and project completion time. 4) Natural Disaster: This risk could cause the project to be hault due to any unexpected weather conditions such as hurricane, tornado, etc. that may occur. 5) Incorrect Product Design: This could delay the product if the product is not designed according to the requested specifications of the customers. 6) Website Crash: In dealing with internet based customers if the website were to have technical difficulties, this risk could delay the product from customers who shop solely by website ordering. 7) Manufacturers Delay: This risk includes the possibility of the manufacturer being able to produce the product on time, which could delay the production time by way of any issues incurring at the manufacturer center. Such as lack of employees to help get the product produce. 8) Distributers untimely shipment: The risk here is found if the distribution center is unable to or there is a delay in shipment arrival by required date, due to time disruption of some sort by way of backorder, etc. 9) Project Manager has personal matter: This could delay the project if the manager has a personal matter such as death of an immediate family member. 10) Product misplacement: This risk can occur due to shipping agency shipping the product to the wrong address, or address information is miscommunicated. Risk Assessment The following is an assessment of these risks in terms of the probability of project occurrence and the negative cost impact of project outcomes. Risk analysis attempts to quantify the severity of the impact of an identified risk event. The probability is subject to change. Risk Response For each risk, we have determined the action that will be taken in an event this risk should occur. The following will take place, either accept, reduce or transfer the risk. The Risk Response Table identifies a brief contingency plan for the risks that have been identified.

Gender Bias In Education Education Essay

Gender Bias In Education Education Essay At the heart of the gender bias conundrum are questions of male marginalization, stereotypes and gender identity and female subordination. These concepts will be explored throughout this paper as the basis for gender dialogue. At one of the spectrum is a gendered curricula and at the other end teaching. Studies on gender in the Caribbean has focused largely on issues surrounding gender differential curricula and access(on students more than teachers)This paper focuses is an attempt at both sides. Gender can be defined as set of behaviours, roles and positions which can be socially and culturally attributed to men and women. Gender is constantly shaped through social and cultural experiences which are expressed through the attitudes, value and behavioural characteristic of interpersonal intereaction.(2002, Leo-Rhynie and Pencle). The gender process is a difficult one which commences at birth and is continuously reinforced throughout life. The idiosyncracies demonstrated by gendered groups in society has implications for the identities adolescents develop and to a large extent determine the careers and lifestyles chosen. Gender bias implies some form of preference, inclination and prejudice for one sex over another. Education (that is access, enrolment, participation, performance and achievement) emerges as the arena in which both academic analyses and popular perception locate male marginalization.(2003,Barriteau, p.326). Feminist theorists like Sadker (1994) believe that whilst girls and boys sit in the same classrooms, using the same books, listening to the same teacher, they receive different education. In fact, upon entering school, girls perform equal to or better than boys on nearly every measure of achievement, but by the time they graduate high school or college, they have fallen behind. (Sadker, 1994) However, discrepancies between the performance of girls and the performance of boys in elementary education leads some critics to argue that boys are being neglected within the education system: It is no wonder Errrol Miller posited his maginalization thesis indicating the biases that existed in education and gender socialization However, if it is that males are marginalzed leading to fewer graduates from secondary and tertiary institutions;how is it possible that they are the ones selected for executive positions?Central to this discourse is the concern that men are missing from the higher echelons of the family, classroom and laborforce.(2006, Lindsay). Schools serve as an important agent of socialization in society. There are gendered rules and regulations that are reinforced in schools.Teachers play a pivotal role in accepting behavior that are socially appropriate and rejecting the inappropriate ones. Their roles serveas models in creating gender identity. In a study of British schools (1988,Mahoney) noted that giles had already started practicing their secretarial role for their male counterparts, as they were expected by the boys to provide eraser, ruler and writing materials. In one classroom a boy left his seat and walked across the room to have his bandage fixed by a girl. This provided practice for boys to dominate and the girls to find strategies of resistence. Pencle(1994) observed the sexual division of labour in one jamaican classroom where girls were assigned indoor duties of sweeping and dusting while boys ran errands outside and lifted furniture. From an early age gender stereotypes were instituted in childrens lives by the various agents of socialization(church, family and school responsible for educating boys and girls. Literature is another area where the reinforcement of stereotpical views are orchestrated and administered. According to Pencle Leo-Rhynie (2003), textbooks à ¢Ã¢â€š ¬Ã‚ ¦provides an inaccurate view of society to young people, a view which devalues the role of women.(p.204).They further cited research done by King and Morrisey(1988) whose examination of contemporary text history, geography and social studies utilized by teachers and students in preparation of the Caribbean Council Examinations(CXC); concluded that these books reinforced conventional societal views of patriarchy and male domination. The language in the books did not include women and exhibited them as playing passive, subordinate and menial roles. Additionally, Whitely(1994) ananlysed Integrated science books used in lower grades of Jamaican schools. He discovered that considerable male bias in these texts and questioned the influence it had on girls choice of studying science. Pencle and Leo-Rhynie asserted that the programmes pursued by girls reveal and obvious attraction to the helping professions such as teaching and nursing. Education has been considered as the key vechicle of mobility and social change in the Caribbean. Thus, education is a tool of persuausion and has been instrumental in gender role socialization and thus gender identity. Teachers have played an enormous role in the process so much so that the historiography over the last 30 years have given much attention to what is coined as the feminization of the teaching profession (Downes, 2003, p.303). Errol Millers Marginalisation of the Black Male and later Men At Risk was an empirical analysis of schools teachers in Jamaica in the period 1837 to 1990. Millers underlying thesis is that men have a right to the resources of the state and society over and above women. Many theorist have labeled Millers thesis as flawed as male marginality has stemmed from gender biased methodology rather than from reality. Lindsay, 1997). She believes that the marginalization thesis is a reinforce of the age old patriarchal mandate that women are a inferior and l esser being. Barritean(2003, p350) ciites Chevannes, whose work on coeducation and performance contradict many of Millers assertions of male performance, underachievement and education. Chevannes conclude that there are biases operating in the selection of certain subjects as opposed to others, and there is no evidence to suggest that girls routinely out perform boys, but ample evidence of gender performance both ways in specific subject areas. At very early ages, girls begin defining their femininities in relation to boys. One study of a third grade classroom examined four self-sorted groups of girls within the classroom: the nice girls, the girlies, the spice girls and the tomboys. Through interviews researcher Diane Reay found that nice girls was considered a derogatory term indicating, an absence of toughness and attitude. (Reay, 2001) Furthermore, the girlies were a group of girls who focused their time on flirting with and writing love letters to boys, the tomboys were girls who played sports with the boys, and the spice girls espoused girl-power and played rate-the-boy on the playground. Reays research shows that each of the groups of girls defined their own femininities in relation to boys. (2001) The Reay study further demonstrates how socialization of girls occurs at the school level by tolerating different behaviors from boys than from girls. Assertive behavior from girls is often seen as disruptive and may be viewed more negatively by adults. In Reays study, the fact that the spice girls asserted themselves in ways contrary to traditional femininity caused them to be labeled by teachers as real bitches. (2001) This reinforces the notion that girls misbehavior to be looked upon as a character defect, whilst boys misbehavior is viewed as a desire to assert themselves. (Reay, 2001) Clearly the socialization of gender is reinforced at school, Because classrooms are microcosms of society, mirroring its strengths and ills alike, it follows that the normal socialization patterns of young children that often lead to distorted perceptions of gender roles are reflected in the classrooms. (Marshall, 1997) Yet gender bias in education reaches beyond socialization patterns, bias is embedded in textbooks, lessons, and teacher interactions with students. This type of gender bias is part of the hidden curriculum of lessons taught implicitly to students through the every day functioning of their classroom. In Myra and David Sadkers research, they noted four types of teacher responses to students: teacher praises, providing positive feedback for a response; teacher remediates, encouraging a student to correct or expand their answer; teacher criticizes, explicitly stating that the answer is incorrect; teacher accepts, acknowledging that a student has responded. The Sadkers found that boys were far more likely to receive praise or remediation from a teacher than were girls. The girls were most likely to receive an acknowledgement response from their teacher. (Sadker, 1994) These findings are confirmed by a 1990 study by Good and Brophy that noted that teachers give boys greater opportunity to expand ideas and be animated than they do girls and that they reinforce boys more for general responses than they do for girls. (Marshall, 1997) Gender bias is also taught implicitly through the resources chosen for classroom use. Using texts that omit contributions of women, that tokenize the experiences of women, or that stereotype gender roles, further compounds gender bias in schools curriculum. While research shows that the use of gender-equitable materials allows students to have more gender-balanced knowledge, to develop more flexible attitudes towards gender roles, and to imitate role behaviors contained in the materials (Klein, 1985) schools continue to use gender-biased texts: Once teachers have recognized their gender-biased behaviors, they need to be provided with resources to help them change. In their study focusing on how the effects of a gender resource model would affect gender-biased teaching behaviors, Jones, Evans, Burns, and Campbell (2000) provided teachers with a self-directed module aimed at reducing gender bias in the classroom. The module contained research on gender equity in the classroom, specific activities to reduce stereotypical thinking in students, and self-evaluation worksheets for teachers. The findings from this study support the hypothesis that female students would move from a position of relative deficiency toward more equity in total interactions. (Jones, 2000) This demonstrates that teachers who are made aware of their gender-biased teaching behaviors and then provided with strategies and resources to combat bias are better able to promote gender equity in their classrooms. However, beyond changing their own teaching behaviors, teachers need to be aware of the gender bias imbedded in many educational materials and texts and need to take steps to combat this bias. Curriculum researchers have established six attributes that need to be considered when trying to establish a gender-equitable curriculum. Gender-fair materials need to acknowledge and affirm variation. They need to be inclusive, accurate, affirmative, representative, and integrated, weaving together the experiences, needs, and interests of both males and females. (Bailey, 1992) We need to look at the stories we are telling our students and children. Far too many of our classroom examples, storybooks, and texts describe a world in which boys and men are bright, curious, brave, inventive, and powerful, but girls and women are silent, passive, and invisible. (McCormick, 1995) Furthermore, teachers can help students identify gender-bias in texts and facilitate critical discussions as to why that bi as exists. Departments of education should be providing mandatory gender-equity resource modules to in-service teachers, and gender bias needs to be addressed with all pre-service teachers. Educators need to be made aware of the bias they are reinforcing in their students through socialization messages, inequitable division of special education services, sexist texts and materials, and unbalanced time and types of attention spent on boys and girls in the classroom. Until educational sexism is eradicated, more than half our children will be shortchanged and their gifts lost to society. (Sadker, 1994). With the emergence of feminist movements and human rights groups, steps have been taken to address gender bias, a historical bias that has pervaded humanity for centuries. The creation and utilization of gender neutral terms and the entrance of men in tradionally females roles and women in male roles has been greeted with mixed feelings. There is still much to be done to correct the imbalance, a st ep which will require the merging and coming together of many social groups that have defiantly kept the barriers.

Smart Growth Initiative in the Face of NJ Landscape Change Essay

Smart Growth Initiative in the Face of NJ Landscape Change The face of the American landscape has undergone a period of fantastic change in recent decades. With an expanding population and innumerable opportunities for economic and physical growth, urban centers and sprawling suburbs have pushed farther and farther into outlying areas causing pressures and development on previously untouched, natural lands. New Jersey has become, in many ways, the focus in dealing with issues of sprawl and development within its relatively small space. The most densely populated state in the nation, New Jersey often acts as a predecessor in both having and dealing with issues of environmental concern and/or damage. Within the past ten years, the issue of urban/suburban "sprawl" has become an issue of much concern among professional and private citizens alike. Characterized by unplanned and unchecked growth outward from urban core areas, sprawl becomes such a concern as it has reshaped the face of the American environmental landscape by fragmenting wild habit ats, overutilizing existing water resources, and building mile after mile of "McMansion" homes on very large tracts of land. The construction of this suburban landscape does not, however, come without a cost to the surrounding environment. To build homes with large areas of fenced in property, open space and natural areas must be tapped utilized to feed the strong market. While some would say that it is not the market fueling the various associations of homebuilders but instead the reverse reaction, neither this, nor the other is of significant concern when attempting to address the physical impacts that this sprawling "suburban-side" has on natural habitats. In the National Associatio... ...opment that present citizens, public and private alike, can help to shape and manage sprawl and growth constructively to help preserve much of the remaining beauty and natural resources that this state affords. Referenced Data "1997 Natural Resources Inventory" Natural Resources Conservation Service, United States Department of Agriculture. http://www.nhq.nrcs.usda.gov/land/index/nri97maps.html Hasse, John & Lathrop, Richard. "New Jersey Landscape Change Research" Center for Remote Sensing and Spatial Analysis. http://www.crssa.rutgers.edu/projects/lc "Land Use/Land Cover Data for 1986-1995" New Jersey Department of Environmental Protection. Center for Remote Sensing and Spatial Analysis Database "Smart Growth Report: Building Better Places to Live, Work, and Play" National Association of Home Builders. http://www.nahb.com/main_features/smart.pdf

The Effects of Technology on the Right of Freedom of Speech

The Effects of Technology on the Right of Freedom of Speech Freedom of speech is a cornerstone of democratic political and social institutions. It is responsible for the free flow of ideas and information to anyone who wishes to listen. Freedom of speech supports freethinking and sharing of thoughts, but along with these good characteristics there are also harmful ones. With the positive aspects such as art, journalism, and the pursuit of truth come negatives aspects such as pornography, gambling, and hate and shock sites. To continue with free speech people, must accept these negative aspects such as The Blackplague shock site, "The Blackplague", http://www.blackplague.org/. The contents of this site are repulsive, disturbing, and offensive to the majority of the population. There are countless pictures, texts, and videos of sex, death, and the most evil human behavior imaginable. No matter what is included in the site though, it is still a reflection of society and paints a picture of reality because of the people who maintain and contribut e to the site. The creators of this site use digital methods to spread their message and raise some questions about free speech and the Internet as a whole. Should the Internet be regulated and more government control take place or should the Internet not be regulated and allow disturbing material such as "The Blackplague" to be accessible to everyone including little children? These are major social questions that are being raised with major implications for the future attached to the answers. Technology has changed the issue of freedom of speech because it has changed the amount of access and overall information people have available to them today. Technology, such as the Internet, ha... ...iterate culture’s root metaphor, for the human mind"(pg. 11). Print-thinking’s boundaries cannot control digital thinking as print technologies regulations cannot control digital information. Hate and shock sites must be left uncensored because they defend a principle. They are one of the ugliest parts of that principle but they are still a very important and vocal part of it. Total freedom of speech is inevitable, as digital thinking will not tolerate boundaries because they are contradictory to its very nature of constant dynamic change. Works Cited Bolter, Jay David. Writing Space. Lawrence Erlbaum Associates, Publishers. 1991 Gilster, Paul. Digital Literacy. Wiley Computer Publishing Landow, George P. Hypertext 2.0 Lanham, Richard A. The Electronic Word. University of Chicago Press. 1989 "The Blackplague". 12-2-98. http://www.blackplague.org/

The Psychology of Inspiration in Prose Poems by Lynn Emanuel Essay

Portraits in Pain: The Psychology of Inspiration in Prose Poems by Lynn Emanuel Reconstructing notions such as potentiality and inspiration, Emanuel’s prose poems, whose thematic range spans from involvement with the paintings of her renowned father Akiba Emanuel (a model and ‘pupil’ of Matisse) to the ‘portraits’ of Gertrude Stein, illuminate the interrelationship between language and world, and the psychology of inhabiting both through inspiration. This paper will address the question of what fuels creativity when it is put to work through the involvement of other voices which are represented (in Emanuel’s case) as suffering from having their genius interrupted either by death, by lack of recognition, or by amnesia. In all Emanuel’s three collections of poems, and a couple of other chap books, inspiration plays an important role, yet Emanuel is not interested in inspiration in the traditional sense to mean divine connection with a higher power or a muse, and romantic transcendence. Inspiration for Emanuel is always triggered by an attempt at understanding what pain is. The pain of creation and composition, and the pain of reading and writing promote two different types of understanding: first, that there is something to create out of nothing, and second, that ‘nothing’ is always a beginning. Inspiration for Emanuel is therefore the beginning of nothing. But how does one begin nothing, a created nothing, that is, a nothing which can be rendered and read and which can explain both the pain of understanding such relations and the inspiration that befalls them? One of Emanuel’s answers seems to be given through her use of amnesia. It is through the theme of forgetfulness that a connection between the writer an... ... . Pittsburgh: University of Pittsburgh Press, 1999 Lethem, Jonathan, ed. â€Å"Introduction†. The Vintage Book of Amnesia: an anthology of Writing on the Subject of Memory Loss. New York: Vintage Books, 2000 Suà ¡rez Araà ºz, Nicomedes. â€Å"The Amnesis Manifesto†, 1984 [http://www.- smith.edu/calc/amnesia/manifesto.html] Zawinski, Andrena. â€Å"Poetry in Review†. In Posse Review. Osiduy. Issue 9. Vol. 1, year undisclosed [http://webdelsol.com/InPosse/zawinski9.htm] 9 1 Joyce 1992, 854 2 Domangue 1997, no pagination 3 Berman 1993, no pagination 4 Emanuel 1995, 42 5 Suà ¡rez-Araà ºz, 1984, no pagination 6 Joyce 1992, 854 7 Emanuel 1995, 57 8 Emanuel 1999, 7 9 Zawinski, no year; no pagination 10 Emanuel 1999, 27 11 Emanuel 1999, 28 12 Clark 1997, 10 13 Clark 1997, 119 14 Emanuel 1999, 29 15 Emanuel 1999, 30 16 Emanuel 1999, 34 17 Emanuel 1999, 34 18 Lethem 2000, xv

Why did wall street crash in 1929?

In 1929, there was a complete lack of confidence in the U.S. economy, leading to many, many investors selling their shares. This is known as the wall street crash. This was caused by a number of short and long causes, of which I will elaborate on later. Firstly, we must consider the old policy of tariffs in Europe. This is very important because of the fact that Europeans could not afford u.s. goods, as the tariffs for the buying of u.s. goods was too much for Europeans to pay. Another reason the Europeans could not afford to buy u.s. goods is because most European countries had hefty war loans they had to pay back to America, which they were struggling to pay back as it was. There was widespread poverty in the u.s.a. in the 1920's. almost 50% of American households had an average income of under $2000 p.a. this purchased only the bare essentials in life. The worst hit were the black people and new immigrants, who were highly discriminated against. Many black people lived in poverty in rural cities in america. New immigrants to america were given the lowest paid jobs, as Americans were highly prejudice against Europeans, plus they would work for anything just to live in america. With the collapse of trade unionism, there was little leeway for workers to bargain for better wages. The two reasons previously mentioned, let to overproduction of goods in the u.s.a. as american citizens could not afford to buy any u.s. goods as they were in dreadful poverty. People overseas could not buy u.s. goods as it would be too expensive for Europeans as the u.s.a. had imposed tariffs which taxed the import/export of u.s. goods. The small amount of people that could afford the products had already bought exactly what they had wanted. There were too many goods, and not enough people to buy them. In the early 1920's, the american stock market was doing fantastically because of the boom in business created by the u.s. internal market. But, however in the mid-20's the speculation of stocks began to increase. This is to say that people were investing in a company merely in the hope of share prices rising. As more and more people invested this way share prices rose out of all proportion to their real value. Since the u.s.a. had set up its internal market it had been easy for americans to borrow money on credit. Small investors used this borrowed money to buy stocks(â€Å"on the margin†) small investors knew that if they lost this money they would not be able to pay this back. If the banks had not been paid back by the creditors, they would not have the money to loan to people trying to buy â€Å"on the margin†, and so many banks close. In the autumn the experts of stock market began selling their stock as they could see that share prices were over valued. This panicked small investors, and they began selling madly. This lead to banks losing money from the loss of shares. This in turn lead to the collapse of the stock market. This is the wall street crash

Racial Prejudice

Racial Prejudice It Is human nature to want to feel accepted. Prejudice In the United States, specifically with Immigration has been a major Issue. Julie Toasts describes this prejudice in â€Å"Evacuation Order #1 9† which is about a Japanese-American family and the internment camps that affect them during World War II. However, prejudice is not only found in the United States. Marine Satraps writes about her experience as an Iranian during the Iranian Revolution of 1979 and her refuge in Austria to finish high school In the graphic novel â€Å"The Vegetable†.While â€Å"Evacuation Order #19† Is about exclusion and â€Å"The Vegetable† Is about acceptance, they both deal with the pre]delude associated with Immigration. It Is hard to compare apples and oranges, just as it is hard to compare a short story and a graphic novel. Regardless of the style of writing, the point of writing is to convey a message to the reader. Both do a pretty good job of showing t he difficulties of living in a foreign country, but Toasts describes the exclusion associated with immigration in a more powerful way.Evacuation Order #19†³ by Julie Toasts is about a Japanese-American family living In California In the spring of 1942. After the Japanese bombed Pearl Harbor In December of 1 941 , rumors began spreading around the united States that Japanese- Americans were going to sabotage military efforts. President Roosevelt issued an order that would imprison nearly 120,000 people with Japanese ancestry. The characters in â€Å"Evacuation Order #19† are being affected by this order. The family had assimilated into the community before President Roosevelt issued the order.We understand that the mother has a friendly relationship with the store owner Joe Lund. Melee Glasses,' Joe Lund said the moment she walked through the door† (Toasts 381 This shows that the family assimilated Into the local society because the shop owner comments on something new he sees with her. Joe Lund even offers that the mother does not have to pay for the items she purchased from the store. The reader is led to infer that the family has been a part of the community for a long time and they are nice people that wouldn't do anything to harm the country.As the story concludes, we see that the family is being taken to â€Å"wherever It was they had to SGF' because of their race and the family cannot do anything about It. The exclusion that is imminent on the family is a direct result of racial prejudice. â€Å"The Vegetable† by Mar]Anne Satraps takes place in the late asses or early 1 sass in Vienna, Austria and is about her own life. Marine Is Iranian and living without her parents as she attends school in Austria. During the late ass, Iran was going through a large scale political and social revolution.The revolution became violent in many tuitions, In fact in January of 1978 students began to protest and many students died during the protes t. As a reader of â€Å"The Vegetable† we don't know the nationality of Marine until page 482 when she sees stories about Iran on the TV and she talks about her attempts to â€Å"make her past disappear† (Satraps 482). We do not really see her being excluded or treated differently because of her nationality by the other students. It seems that she does not accept herself as she is constantly changing the way she looks and that she smokes marijuana with some of the other students.As and makes the comment about trying to disappear. In the end when she proclaims she finally relinquished the prejudice that she put on herself. The exclusion Marine feels is because of her race but also because she put herself into a situation where she feels excluded. Both stories show that the characters are capable of assimilating into the new culture and by the end the stories, racial prejudice has an effect on their lives. Evacuation Order #19†³ shows very clearly that the character s are being excluded based on racial prejudice where The Vegetable† implies that part of the exclusion is because of other factors, and not necessarily her race. The reader develops a stronger emotional feel for Tossup's characters because you feel bad for the situation they are in. To truly understand how a character is feeling, one would have to look at the choices or decisions that the character makes. The characters in these two stories both feel excluded, and the actions that they decide to take, show the extent of the racial prejudice.Julie Toasts writes about a mother who spends the entire day caking her house before her family and she are taken away. The degree of racial prejudice that she felt caused her to have a very emotional day. Not only did she pack away all of her belongings, she had to put down their dog, release their bird and hide sentimental objects and after hiding her emotions as to not scare her children, she finally has one last moment in her home to re flect on her emotions. â€Å"†¦ And began to laugh – quietly at first, but soon her shoulders were heaving and she was gasping for breath.She put down the bottle and waited for the laughter to stop but it would to, it kept on coming until finally the tears were running down her cheeks† (Toasts 386). Her emotions took over and she lost control because of the racial prejudice and what it made her do. Marine in â€Å"The Vegetable† felt such a strong exclusion from her racial prejudice that she decides to lie about her nationality to a stranger at a party. She wanted to disappear from her past because she was tired of being Judged based on where she is from. After Marine proclaims that she is proud to be Iranian, she starts crying. But really, I had nothing to cry about. I had Just redeemed myself. For the first time in years, I felt proud† (Satraps 485). She felt so relieved that the weight of racial prejudice was no longer affecting her and she began t o feel more comfortable. The actions that the characters perform in these stories show the power that racial prejudice put on them. The mother's actions in â€Å"Evacuation Order #19† are a bit more extreme than Manner's actions in â€Å"The Vegetable† and because the actions are more extreme, the reader can't help but feel more empowered by Tossup's story.While both Julie Tossup's â€Å"Evacuation Order #19† and Marine Satrap's â€Å"The Vegetable† have powerful effects on the reader, Toasts writes a more powerful story. She effectively shows the exclusion caused by racial prejudice and the effect it had on families during this time. â€Å"The Vegetable† has a confusing message because we are not sure if the stress she feels is from racial prejudice or if it is because of a teenagers desperate desire to feel included where â€Å"Evacuation Order #19† has a very clear and strong message of racial prejudice that makes the reader feel for them more.

Humanisitic Perspective

The Humanistic Perspective The humanistic perspective in psychology says that we are responsible for our actions when it comes to violence. I believe that the humanistic perspective is the best way to describe the actions of violence. There are many examples of this that have been studied that support this perspective. Some examples of violence that support this perspective include Joel Rifkin, the two kids thrill kill. Humanistic psychology is the constructive view of human self-determination. It is the interpretation of the behavior of someone is intentional.This means someone’s actions with violence are their choice and they are conscious of what they are doing. The humanistic perspective believes the person who is acting violence is responsible for their actions. Violence in my opinion can be best explained in the humanistic theory. People know what they are doing and it is their choice if they want to do it. When it comes to violence people are capable of knowing what is right and what is wrong. In the case of Joel Rifkin, he was a serial killer who murdered prostitutes in the early 1990’s in New York City. He was fully aware of what he was doing and his actions were intended.In an interview after he was convicted Rifkin told investigators the reasoning behind why he continued to kill. He said that there was a thrill to killing and it gave him a rush of adrenaline. This is an exact example of the humanistic perspective because he realized what he was doing and the consequences that may come along with his actions and he continued with his violence outbursts. A thrill killing is premeditated murder committed by a person who is not necessarily suffering from mental instability, and does not have anything against them, but is instead motivated by the sheer excitement of the act.In the case where the two young boys acted out and killed one of their classmates for the â€Å"thrill† of it is a perfect example of the humanistic theory. Althou gh they were young they knew that killing someone for fun was wrong and they did it anyways. Their behavior was intentional and pre-determined. These terrible crimes are great examples of the humanistic idea and why it is the most important perspective when studying violence.

What Was the Most Important Reason for Punishing the Killers of James Bulger

What was the most important reason for punishing the killers of James Bulger? The James Bulger case was the trial of the two boys, John Venables and Robert Thompson who in Merseyside, Liverpool, on the 12th February 1993 abducted and Murdered a 2 year old boy named James Bulger. The two boys were 10 at the time, however, in court were charged and convicted as adults due to the wickedness of the crime and the detectives believing that the boys were simply innately evil, and couldn’t have possibly learnt such behaviour.The boys were originally given a sentence of 15 years however it was shortened to 8. But what was the most important reason for punishing the two killers? One of the reasons that the boys were punished was too to protect society. Personally I think that protection was an important reason to punish the boys, because they were clearly unstable, meaning that it was highly possible they could do a similar crime again.I think that not many people would disagree, and I think that parents of young children living in Merseyside would agree strongly, as they would feel their kids were highly unsafe knowing that there were people like them in their neighbourhood. Another possible reason for the punishment of the two boys was deterrence, or to put others off doing a similar crime by making an example of the boys. I generally think that deterrent is an important reason for punishment as it stops others from doing the crime.For example in Singapore you are fined for chewing gum, meaning there is a lot less gum on the streets, however in this case I think that deterrence should not have been one of the most important reasons for the punishment because it was an extremely unusual crime as most 10 year olds do not have the mind set to kill another child, therefor there would be almost nobody to put off from doing it in the first place, however if the court were trying to make the boys a deterrent; I don’t think they did a very good job, as the boys w ere only given 8 years (which I personally think was to little considering the nature of the crime ).I think some people may disagree with me and say that they should be made a deterrent as other kids might be influenced by their actions. Another possible aim for the punishment was to rehabilitate the boys and make them into contributing members of society through giving them one to one teaching ( paid for by tax payers ) despite it being better than most normal children’s education. Personally I think that they did not deserve a good education for committing such a horrific crime, many people agree with this as at the time people said â€Å"they were living a life of luxury†.I think some people might say that it was good to rehabilitate them so they could become normal members of society and get jobs. Which could be true as it has been proven that there are not enough genes in us to program behaviour. However I don’t think that the boys could have picked up tha t kind of behaviour, also the fact that they showed no remorse for what they had done after the trial, only strengthens my argument. One of the main aims of punishing the boys was retribution. The boys had to pay for what they had done.Personally I think that had they been given a longer sentence that would have been enough, however some people had more extreme views for example Ralph Bulger said he would hunt down the killers, and others admitted they would be willing to pay the price for revenge. However a lot of people would disagree especially the government, as they would not what people to take the law into their own hands. The final possible aim for the punishment was vindication, meaning the law must be upheld.I think this is important because they had to be punished because of their crime, if they had gone unpunished other people might think they could get away with it. I don’t think anybody would disagree with me. In conclusion I think that the most important reason for punishing John Venables and Robert Thompson was retribution, due to how horrific the crime was. Personally I think that they were pure evil, as they didn’t even try to help their own case by showing remorse for their actions.

PPQ PARTs Essay Example | Topics and Well Written Essays - 1000 words

PPQ PARTs - Essay Example The company therefore needs to determine how it will provide a safe work environment for its employees, jobs that are rewarding, stable employment, equitable pay in exchange for a positive work attitude and outstanding performance on the job (Heizer & Render 2006, p33). The fact that PPQ wants to increase the number of facilities would indicate that there is an increase in demand for its products in other markets. Whether or not that is the case the company needs to market its products in those areas. In selecting its location the company needs to design and build economical and efficient facilities that will be capable of yielding high value to not only the company but other stakeholders including employees and the community in which the facilities will be located. In order to do carry out its operations effectively the company will require competent and experienced staff that will be able to deal with customers at the various locations. In will be expanding into different countries and therefore different environments. Building a multicultural and diverse labor force is therefore important. Therefore, PPQ need to carry out an assessment of its management staff to determine whether they possess the skills necessary to deal with multiculturalism and diversity. It is important that they understand what diversity means. Munjal and Sharma their paper â€Å"Managing Multiculturalism & Diversity in Organizations † (n.d.) states that: Managers usually see affirmative action and equal employment opportunity as centering on minorities and women; the diversity here includes race, gender, creed, and ethnicity but also age, background, education, function, and personality differences. The objective not to assimilate minorities and women into dominant white male culture but to create a dominant heterogeneous culture. They will be dealing with employees and customers from different parts of the world and it is important that they understand not only the culture but h ow it can lead to competitive advantage. Rick Bobrow, America’s CEO (qtd. in Black Enterprise, 2001) states: Diversity is fundamental to our business. But it is also fundamental to our view of how we do business. To help our clients, and ourselves, achieve success, we have to leverage the different ideas, backgrounds, and values of all our people. When people of all ethnic groups are represented at all levels of the firm, we are better able to perform in a global environment, attract the best talent, and ensure that our clients are served well. Management has to be of the right caliber to be able to do this effectively. It is therefore important that the recruitment exercise is properly carried out so that the right persons (with the necessary skills and talent) are chosen to fill positions. Another of PPQ’s current weakness is its low profit margin. Additionally, its share of the market is very low. Although no information was provided on the market share of

M2 Disease Frequency Paper Assignment Example | Topics and Well Written Essays - 1250 words

M2 Disease Frequency Paper - Assignment Example For example, the incidence of dental caries in the U.S. during the second half of the 20th century was significantly less than the incidence of dental caries in the first half of the 20th century. This can be attributed to the fact that public health authorities began fluoridating community drinking water in the middle of the 20th century (Centers for Disease Control and Prevention [CDC], 2001). 2. Prevalence: It measures the occurrence of existing cases of a disease in a population for a specific period of time (Aschengrau & Seage, 2003). For example, researchers in India have found that the prevalence of oral cancer (especially squamous cell carcinoma) is extremely high among the poor (Yada, 2008). In fact, the prevalence of tobacco consumption increased up to the age of fifty years after which it leveled or declined (Yada, 2008). 3. Cause-specific mortality rate: It measures the number of deaths from a specific cause per 100,000 people per year (Aschengrau & Seage, 2003). Tobacco use can cause premature death from lung and other cancers, coronary heart disease, stroke and chronic respiratory diseases. In this context, smoking-attributable mortality rate (SAM) can be defined as the number of smoking related deaths per 100,000 people per year. For example, a recent study in Minnesota has revealed that the smoking attributable mortality rate in the state for adults aged 35 years and above is 215.1/100,000 people (CDC, 2011a). 4. Years of potential life lost: It refers to the estimated number of years that an individual would have lived if he or she had not died (Aschengrau & Seage, 2003). Cigarette smoking has been found to be responsible for one in every five deaths which is approximately 438,000 deaths each year (CDC, 2008). Therefore, cigarette smoking results in 5.5 million years of potential life list in the United States each year (CDC, 2008). 5. Case fatality rate: It is the number of deaths due to a specific disease as compared to the total number of

CHILD HEALTH ISSUES IN A SCHOOL SETTING Essay Example | Topics and Well Written Essays - 2000 words

CHILD HEALTH ISSUES IN A SCHOOL SETTING - Essay Example This was aimed at promoting the health of children in schools with a long term impact of reducing the health challenges that children are facing by the time they progress in schools. This is an inclusive programme where the government, teachers, parents, and children are all involved in implementing the health situation. The programme looks into improving the health of the children to help them perform well at schools. This programme was launched in 1999 as collaboration between the department of health and department for Children, schools and Families with an aim of bringing health inequalities among children. This was duet to the inequalities that were observed in schools children which made even their interaction difficulty. It was aimed at raising the achievement of pupils through improved performance and making the pupil more interactive with others. It was aimed at streamlining in the working of health providers and educational institutions in improving the overall health of pupils. This paper was revised in 2004 setting new targets for achieving health status of children by 2009 throughout implementation of some strategies. According to Treasury (2004), it mainly focuses on promoting healthy eating, increasing awareness of the need for physical exercise, and promoting the emotional health of the pupils. School Setting The school is an important institution that tries to shape the life of an individual child. It is aimed at helping an individual child realize their potential in life and live to realize these potentials. Hence it is aim at promoting the correct growth of a child. The amount of item a child spends in school in the entire life cycle can make a great difference in life. That is why this paper wants to identify the school as an important setting which should be used to influence any issue concerning the growth of a child. Growth is defined not only as development physically, by as development in areas of emotions and spiritual. Growth of a childe physical and emotionally is very important in determining the future person. On of the key component of growth both physically and emotionally is health. Health is an important issue that determines how an individual child develops. Health is both physical and emotional. Physical growth involves the attainment of well-being physically while mental growth will take in the issues of mental stability. As we have seen above, child health has been an issue of concern not only in the family set up but also in the school set up as well. School setting is an important area where health problem of pupils can be addressed and corrected at an early age before they become a health problem to the child in later life. Teachers have faced a lot of difficulties while dealing with child health in the United Kingdom. The levels of obesity among children have been rising at an alarming rate. Obesity is seen as one of the challenge that children face in their social life at schools and also due to the challenges it poses to the health of the child. Obese children have been found to lead an isolated life since they find it difficulty to mix with other children who are not obese. Obesity has posed a health risk to the children with rising cases of type II diabetes being recorded in the health centres. There has also

Analyzing Al-Qaeda Essay Example | Topics and Well Written Essays - 750 words

Analyzing Al-Qaeda - Essay Example Its associates have carried out attacks against prospects in a range of countries around the world, the most prominent being the September 11, 2001 attacks that were on the twin towers and the pentagon in New York and Northern Virginia. After the September 11 attacks, the United States government started a wide military and intelligence operation commonly known as the War on Terrorism, with the objective of dismantling al-Qaeda and killing or capturing its operatives and members. The leadership of this terrorist organization is held by Osama bin Laden, an active character in Soviet invasion of Afghanistan. Second to him in the organization is Ayman al Zawahiri who is an Egyptian surgeon. Apart from this other regional leaders also exist. One senior al-Qaeda member, Muhammad Atef was killed in the U.S. air strikes in Afghanistan, and another top commander, Abu Zubaydah, was arrested in Pakistan in March 2002. In March 2003, Khalid Sheikh Mohammed the mastermind behind the 9/11 attacks, and al-Qaeda's treasurer, Mustafa Ahmed al-Hawsawi were also captured in Pakistan. The Al Qaeda network basically extracts its funds and financing from extremists around the world and the Arab world that is rolling in money from oil exportation. When Soviet invasion in Afghanistan had to be stopped United States itself funded Osama bin laden, but since the first terrorist attacks the funding was stopped. INFRASTRUCTURE The organization does not operate from a single head quarter but from different locations and through different groups. Any terrorist act performed by the organization is accepted in a video tape usually launched after the activity. The organization has branches in hundred countries around the globe including the United States. Anti terrorist campaigns have successfully broken Al-Qaeda's cells in the United States, Albania, Germany, Italy, France, Spain, United Kingdom, and Uganda. PLANNING There are different planners for different activites, mostly people related to the region of the terrorist activity are selected for planning the terrorist activity that is going to take place. After the fall of the talibans in Afghanistan the main head quarters of Al Qaeda has been shattered and now the organization operates from different locations through out the world. Al Qaeda has targeted American and other Western interests, Jewish targets and Muslim countries it sees as corrupt or non religious plus the the Saudi monarchy. The list of attacks include. Bomb attacks on Madrid commuter trains, which killed nearly 200 people and resulted in more than 1,800 injuries. Car bomb attacks on three compounds in Riyadh, Saudi Arabia. Car bomb attack and an attempt that did not succeed to shoot down an Israeli plane with missiles, both in Mombasa, Kenya. Attack on a French tanker off the coast of Yemen. Many bombings in Pakistan Explosion of a fuel tanker in Tunisia. The major Hijacking attacks on the World Trade Center and the Pentagon. Bombings of the U.S. embassies in Nairobi, Kenya, and Dar es Salaam, Tanzania. The main methods of attacking used are suicide bombing, planting bombs at locations and hijacking planes. The attacks have led to the death of millions of innocent people and have left a mark of terror on people,

Timber Industry in Canada Research Paper Example | Topics and Well Written Essays - 2000 words

Timber Industry in Canada - Research Paper Example The US creates the world’s most number of wood panels, sawn wood, paper, paperboard and wood pulp, accounting for 25 to 30% of worldwide manufacture. As a result, the mutual production of the two countries accounts for 40% of the world’s manufacturing round wood and above one-third of all processed wood goods together with approximately half the world’s paper pulp. Canada has easily filled the gap by exporting 80 percent of its logged timber to United States destinations for utilization in the creation of US newspapers along with various other paper and wood products. This state of dealings has made Canada the world’s most important exporter of the main wood products. The area of North America should not be seen only as timber storehouses. In both America and Canada, forests give a broad rage of recreational profits, several of which have important financial rates in their own right. â€Å"As the old British mercantile system was dismembered in the 1840â €™s, Canada was thrown into a crisis. The square timber trade had folded up with the removal of British preferences† (Levitt 49). In the book ‘The Myth of the North American City: Continentalism Challenged’ by Michael Arthur Goldberg, John Mercer reveals that there are mostly four generally cited characteristics of the Canadian and US political structure that have been used to show the relationship among these systems. It is examined that both Canada and America are long recognized and constant democracies. He also says that the Canadian financial system has obtained its resource-based nature since earlier times. Demands for raw materials created in European urban markets guided the export of lumber fish and fur. In the early days, the Atlantic fishery was the foundation for financial... The Canadian economy is dependent on the service sector mainly, however, the timber industry, which belongs to the primary sector, happens to be one among the most popular industries that prove to be fruitful for the country. For the purpose of this research, it is not possible to obtain reliable information from primary source, therefore, in this research process the secondary method of collecting information has been adopted. Thus, secondary and qualitative research methods lead this research to vital conclusions. Along with this, the literature review is also taken into consideration. This report makes a conclusion that there exists a tough competition between Canada and the US regarding trade, so it is the responsibility of both the governments to see to it that the competition does not create any personal problems among the people of the two nations and that globalization becomes more developed and ultimately, both the countries benefit. Both countries are interdependent on each other and, thus, the rules and regulations with respect to mobility of labor, trade, free movement of goods and services should be in favor of both. The government of the two countries should work together in order to achieve a harmonious relationship between the two countries and develop the global trade as well as the mutual bond among them. In this way, it is possible that the government of Canada will be able to promote the production as well as the trade of timber.

Portfolio of Work Completed in Harbin Bank Term Paper

Portfolio of Work Completed in Harbin Bank - Term Paper Example Additionally, the banker’s magazine of china ranks Harbin bank at position 9 among the companies that trade with assets of more than 80 billion Yuan in the whole country. Harbin bank’s mission statement is â€Å"to create profits to her shareholders, make customers get more value, make the employees have hope in their future and also create wealth to the society†. This is in line with her philosophy of â€Å"inclusive finance and harmoniously getting rich†. Being based in the Northeast of China, Harbin bank is geared to supporting the SME’s and also in creating an international micro credit bank which is renowned. Harbin bank made a wise decision to offer loans to small and medium size enterprises (SME’s) since 2004 and the shifting of the focus to the SME’s has solved the financial problems of the SME’s. Harbin bank’s small loans are classified into four main parts, namely, loans for farmers, loans for small enterprises, loans for personal consumption, and loans for micro-enterprises. According to the banks financial statement, by the end of 2009, the small loan bank balance was 18.933 billion Yuan. This accounted for 60% of the bank’s total credit asset. ... The focus of my work specifically was in issuing of loans to the small and the medium sized enterprises. As part of the orientation to the company and to renaissance myself to the processes in the bank, the manager assigned one of the employees who was knowledgeable and very familiar with the processes of lending of the money to help me with most of the work. After some time, with the assistance I got from her, I got the whole idea and came to learn the whole process of issuing of the loans. This improved the rest of my working days with the bank. The initial step in the process of lending was communication between the customer with the bank. Moreover, the company which needs the money need to have a meeting with the bank for the purpose of sharing information between the bank and the company. The information arrives at a common agreement on the laid down conditions between the two parties. During this process we ask questions concerning the condition of the company. For instance, ho w much they need, their plans for the loan, the number of creditors and the number of the debtors and the collateral they plan to pledge. After analyzing their application and their documents, we give them information on how much the bank is willing and capable of lending them and their required payback amount. If the two parties strike a common ground in the negotiation table then, we ask the company to prepare materials for the bank to process the loan. The documents we always request to be provided are supposed to be original and their copies and they include company ownership documents, licenses of the business, loan application, financial report capital verification report, tax registration certificate among others.

Self-Evaluation of Life Essay Example | Topics and Well Written Essays - 500 words

Self-Evaluation of Life - Essay Example The society that I come from places a lot of importance on religion, honour and obedience to the teachings of religion. I live in a society that is characterized by diversity in all aspects of life from religion to cultural and traditional practices. This created a conflict of interest on my part because I wanted to maintain the integrity of my beliefs, and at the same time adapt and thrive in this dynamic new world (Casino, 58). There were significant forces that had an influence on my life, and in retrospect, there were some that were positive while others were negative. It is during this initial transitional period that I was faced with the possibility of losing direction in life when I met a fellow fellow citizen. He had experienced the same predicament I was presently facing, and when he identified with my situation, he endeavoured to help me cope with the situation. He introduced me to other people who had gone through the same experience of identity conflict. Through sharing a bout our experiences in the past and present with each other, I was able to feel better about myself and better equipped to deal with cultural shock. I am eternally thankful to this person for helping me preserve my sense of identity and beliefs of my heritage. There are things in one’s life that hold meaning, in the sense that they represent, to them core elements that are part of self and their identity. I come from a society that has excellent pride in the breed of horses that are bred and reared, by the people.

Marketing environment Essay Example for Free

Marketing environment Essay Product Offerings Kellogg’s is in the breakfast cereal market. It principal products are related to ready-to-eat cereals. In addition to this the company also manufactures and sells many convenience foods such as crackers, cereal bars, veggie foods, frozen waffles, toaster pastries, fruit snacks cookies etc. As of 2009, the manufacturing of these products took place in 19 countries across the world and were sold in over 180 countries. The company’s brands include Kellogg’s, Keebler, Cheez-It, Murray, Austin and Famous Amos. The company also has several brand names attached to its products such as: Apple Jacks, Mueslix, Pops, Corn Pops, Cruncheroos, Bran Buds, Cocoa Krispies, special K, Smacks etc in US; Suchrilos and related products and Zucharita and related products in Latin America; Vive and Vector in Canada; Optima, Choco Pops, Muslix, Honey Loops, Country Store, Ricicles etc in Europe; Cerola, Sultana Bran, BeBig, Chex, Frosties etc. in Asia and Australia (Kellogg’s Investor Information). Following is the market share for the different cereal brands over the past 14 years. Fig – 12 Most Popular Cereal Brands (Topher, 2008) Target markets Customers Kellogg’s has separated its business into two segments: North America and International. The company generates two thirds of its revenues in North America which consists of United States and Canada. These are shown in the figure below. Fig – 13 Kellogg’s market sales by region, in millions (wikinvest, 2009) In United States, the biggest retail consumer of Kellogg’s are the Wal-Mart Stores that accounts for about 20% of its net sale. In fact no other consumer accounts for more than 10% of its net sales. Kellogg’s revenue in North America is further divided into different sections based on product types such as cereals, snacks and frozen and specialty categories. This is shown in the figure below. Fig – 14 Kellogg’s sales by Product Category (wikinvest, 2009) Competition The company faces competition for sales of all of its principal products in its major markets, both domestically and internationally. The Companys products compete with advertised and branded products of a similar nature as well as unadvertised and private label products, which are distributed at lower prices, and also with other food products with different characteristics. Principal factors for competition include new product introductions, product quality, composition, and nutritional value, price, advertising and promotion (Kellogg). The primary competitors of Kellogg’s are General Mills and Kraft which sells breakfast cereal under the Pos brand. Among this the revenues of Kraft are triple as compared to the other two brands with its leading segment being snacks. However, both Kellogg’s and General Mills receive more of their revenues from the cereal segment. The table below shows the company comparison. Company Net Revenues (in millions) International Revenues as % of sales Gross Margin % Kellogg’s $ 10,906 32. 6% 44. 2% General Mills $ 12,442 17% 36% Kraft $ 34,356 32. 4 36. 1% Table – 15 Company Comparison (wikinvest, 2009) Supply chain As mentioned, Wal-Mart accounts for about 20% of the company’s product sales in United States. The company uses both its sales force as well as business arrangements with brokers and distributors to sell its products. The products are eventually resold to consumers in retail stores, restaurants and other food service establishments (Kellogg’s Investor Information). The figure below gives the different types of distribution channels of the company. Fig – 16 Kellogg’s distribution Channels (http://www. docstoc. com/docs/3584505/Kellogg%EF%BF%BDs-Marketing-Strategy-and-Marketing-Plans ) Market position Product Sales Regardless of the bad moments it has faced over the year, especially thorough the 1990s, Kellogg’s still the market leader in the US cereal market. Despite increasing competition Kellogg’s has slowly increased its share in the market and control about 1/3rd of the market. This is followed by General Mills and Quaker and Post. In addition to this, Kellogg’s controls as much as 50% of the market for new cereals in the United States with the introduction of more new cereals than either of its competitors. The figure below shows the 2008 US cereal market. Fig – 17 US Cereal Market Share (wikinvest, 2009) The figure below shows the market share trends for the top cereal producers over the past 10 years. Fig – 18 Market share trends for the past 10 years (Topher, 2008) Employment Financial statistics The company employs about 32400 employees worldwide which its latest figures as of 2009. It has generated about 12. 8 billion in net worldwide sales of which its earning were $ 1. 1 billion. The company keeps low sales targets for its internal net sales since it is a mature market. The figures are between 1-3 %. The company exceeded this target with a net sales growth of 9% in the year 2008 and a growth rate of 5. 4. The targets for internal operating margins are between 4-6% which the company achieved by reaching a figure of 4. 5%. The net earnings per share target for the company is between 7-9%. The company achieved a diluted earning per share grew by 8% which the currency neutral EPS grew by 10% which was more than its target. The figure below shows the financial highlights of the company for the past 3 years. Fig – 19 Kellogg’s 2008 financial highlights (Kellogg’s Investor Information) Since one of the major draws of the company is the innovation of its products,, the company sets aside a considerable budget for RD. The expenditure figures for this head were $181 million in 2008. The corresponding budget was $ 171 million in 2007 and $191 million in 2006. Marketing Advertising The company has an excellent marketing team which has used varied channels for sales and promotion of its products. These include: Mass Advertising – popular characters like Tony the TigerTM and Snap! Crackle! Pop! TM, on TV; Direct Promotions: Coupons; Trade Promotions: In-store displays, Samples; Personal Selling: Prime-account reps, Area reps; Penetration Chain stores, Independent wholesalers; Sales Channel Brand equity; Logistics Finished goods warehouse centers or independent warehouses (Kellogg’s Company – Products).